Marketing & ich – Brittany Davidson: Piercing mit Sorgfalt üben – Ihre Gesundheit liegt in unseren Händen

Wir haben eine Website, die das Thema „Piercing-Pflege“ behandelt, du solltest bei allem, was du erstellst dies als Fokus haben und damit allem korrelieren, Schreibe nun einen journalistischen Artikel, angereichert mit aktuellen Informationen über das Folgendes Script: „[Music] welcome to the marketing and me podcast if you’re eager to grow your health and wellness business via effective marketing methods while maintaining your own health and wellness this podcast is for you i’m your host leanne shelton health and wellness content coach and copywriter at right time marketing today i’m joined by brittany davidson owner of heels piercing studio welcome brittany hi everyone so i met brittany at the beginning of the year to get my six-year-old’s ears pierced she was so excited um and a friend of mine had recommended or highly recommended the hills piercing studio for little ears in particular and i discovered many mothers in my local mum’s facebook group share the same confidence in brittany’s piercing skills so i knew where to go and yeah britney has been running the business for two years now and is a proud member of the australasian association it’s hard to say quickly of professional abusers hospitalization association um this is also the one a wife um and mom to an almost two-year-old daughter ivy and who also has a furry sister okay their um but yeah so britney uh tell us a little bit more about you your business journey and and what you do at the heels piercing studio perfect so i have been piercing for 13 years um how i got into it was firstly beauty therapy so i did do a diploma of beauty therapy back in 2008 um did not enjoy it that much um and piercing honestly only made up about i’d say three hours of a two-year course that i did um so i then was working in my parents business who owned a hair and beauty business at the time so i did basic piercing for them um based on what i’d learned so that was just really is nose and belly and i will say that i did not do this to anywhere near the quality i do it to these days because i only had very minimal training and didn’t really know there was much more available or better as per say um when my parents business expanded in 2016 we decided to really um open up the explore the piercing industry better as per say so they built me to piercing rooms um well piercing room and sterilization room really and that’s when i did some further education courses and got more into needlework and sterilization courses and really opened my eyes to show how basic um the services are that a beauty therapist or a chemist would offer in terms of pieces as opposed to the professional body piercing industry um so i went from only doing you know like very minimal piercing work to sort of doing everything um that meant getting more into first aid uh it opened my eyes to the broader industry where there’s a lot more training available more so overseas though not really in australia but i’ll touch base on that a bit later but um basically i’d say that i’m still learning there’s so much learning to be done all the time and i’ve got yeah lots to touch on later but that’s sort of the intro and then um from there um my parents retired from their their jobs in 2018 so i got left with do i start my own thing or do i seek employment elsewhere as a piercer um which i was six months pregnant at the time and so i realized that no one was really gonna hire me um so i decided to go it on my own um by that i was just making various phone calls to see where i would be able to rent a space to offer the body piercing um i did find one which i’m still there uh so i moved there at six months pregnant so starting my own thing and i moved from a busy shopping center being castle towers to a small like business park as well big business park but a small shopping strip as per say so i was a bit nervous about that and then ivy decided to come prematurely so i only was running it for five weeks and then i became at seven months seven and a half months pregnant roughly um so i went back to work three days later commitment i realized like i couldn’t um unfortunately as much as i was wanted maternity leave time it was if i didn’t do it i would lose an opportunity to create their own my own business because i only had just started out on my own so i was working seven days a week with the baby um that was obviously helped with grandparents looking after her um i know she even made a few trips down to the salad a couple of times i’m gonna say was she like on a baby carrier and you’re just like piercing and i was just doing one job like there was um and the clients obviously knew but the baby did come along in the very very early stages after her six weeks injections and everything that is not as a little um premature baby that was unhealthy so no no she actually stayed in hospital for many weeks actually and i was working while she was in hospital apparently um three times a day and they would only want you there for half an hour so working actually took away from the um pain as such of not having your child at home and yeah it made that time go quicker and then when i brought her home i had a couple of weeks off so that was that was good but yeah so right now due to coronavirus i would say i’m finally on my maternity leave okay good delay but yeah what’s that all right two years now down at um bella vista and it’s been awesome i’m glad i made the decision i did as much as i said i didn’t like working the first year of her life it had to be done to get myself into a position to be able to be a mum and have a business and get it all to work somehow and how did you find the new location like being in a business park um i was very wary at first i thought i would lose a massive amount of clientele because castle towers is obviously a very busy shopping center um i still get people to this day come in and they’re like oh we’ve been looking for you since you closed at custard a few years ago so still a lot of people don’t know that that’s where i moved to but that oh i had one recently and she’s like i’m pretty sure you abused me three years ago and i’ve been searching for you and i finally found you but um yes sorry going back to your initial question um i was concerned and i did the first few months six months was slower than what it was at castle towers but all of a sudden it just started to get busier than what i ever was at castletown which shocked me maybe don’t sell as much jewelry because people aren’t shopping as per say um but i couldn’t believe that that’s honestly thanks to you guys thanks to clients that’s word of mouth and people recommending me because like you said you don’t just have impulse walk by let’s get a piercing because that’s just not how it is tattoos maybe but i was i was nervous but it worked out for the better and i i’m just shocked that um that people yes supported me as much as they did and followed me and there are plenty of people that they all know who they are like how much they refer me or how like like i said they followed me they brought their kids along like when i’d pierced them a few years ago they brought their next sibling and so forth um there was one other point i wanted to raise sorry brain freeze second to do um one good thing about bella vista i’ll say is that i wasn’t controlled by hours as per as you are in a shopping center so i was able to do you know people are working full-time i was now able to go and do a piercing at seven o’clock or 7 30 at night being next to a restaurant that has um long trading hours it benefited that complex were able to trade later and that actually worked as well having ivy because when my husband came home from work i could then go to work so even though i say i was working full-time with a child like some of it might have just been multiple nights per week because i could work i didn’t have to be abided by a normal nine till five and that appealed to clientele and then the only thing i really noticed in terms of differing clientele is that at castle towers i would get a lot more school kids um so the 16 17 year olds that you know have finished school and they pop up and get a piercing i don’t get that at all in bella vista but i did start to get more mothers at bella vista whether that’s mothers getting kissed or mothers bringing their children to get pissed um so the the demographic of the services i offered really changed which um it’s been been great like uh yeah it’s been great seeing a lot of moms and kids it was just and it’s kind of i don’t know how that obviously the shopping center attracts more kids but i’m not i can’t believe how much it changed dramatically i wasn’t expecting that so yeah if it’s a 16 or 17 year old um over 16 they don’t need parents permission to get piercings do they correct apart from um there’s certain piercings they can’t get uh which are ones dermals which uh ones that we like implant into the skin which i did stop doing in bella vista because the insurance policy for it is different and i was only ever doing a handful of them a year so when i’m only doing a handful of something it wasn’t worse than having the insurance um they also cannot um get genitals which i don’t offer either so i do have some places if you wanted i recommend you to those the only other restriction is nipple piercing which is a very gray area in every state in the country um you have to be 18 plus new south wales is technically 16 plus but like i said it’s a gray area um we could get in there is yes we can technically do it but we can also get in a lot of trouble so the group that i’m a part of um which we’ll mention more later the association australasian association of professional pieces our rule is 18 plus to protect us and also protect the youngers and i completely agree with that and if you’re a member you must abide by those rules no if snowbites so yeah no that’s yeah better be safe than sorry 100 um and so what other piercings do you do obviously ears nose yeah so in terms of the ears we can really pierce anything on the ear as long as the anatomy um permits it so ears is the number one piercing just because i can do so many different things um in terms of the face we’ve got nose um septum eyebrows lips a lot of those piercings are very like i have a lip piercing but lip piercings are very uncommon these days um like if you think about it think about having the 90s thing wasn’t it than eyebrows definitely 90s and i really only do a handful of them a year these days which is crazy when i work five days a week to say that i only do say five eyebrow piercings a year but that’s just what the trend is and then the others are belly buttons so piercing is still pretty big and nipple piercing is big but obviously for the right age group ah there you go and so how are you managing on the current climate you said obviously it sounds closed at the moment so what are you doing instead um so yes so i have gone to be a full-time mum um so that is interesting because i when sort of this happened i realized i have never really had my child um on like so many days in a row like normally i have two full days off and even those days i’ll be on the phone i’ll be sterilizing um and i’ve just kind of slotted in my routine not in it um don’t mean that in a bad way but i just had a busy life and she just fit into the gaps i had and now i am responsible for her three meals a day which i have never been so i’m learning i gotta cook a lot more um so yeah cooking cleaning full-time mum and then the other thing is i am um expanding so i currently rent a room um so i am opening a new studio as as long as council d.a all goes effectively so been in council for many weeks now already uh yesterday i spent doing more things required for council and then once we finally get that i’m hoping to get in there well while i’m closed get it cleaned get it set up so that that way when i can reopen i’ll be reopening in a brand new shop so i i am busying myself which is days are kind of flying which is kind of weird when you’ve been on been home now for two weeks straight so self-isolation as and the more people that adhere to it the faster we can get back to normal yeah exactly and how’s the new venue going to be different to where you were um so my new so how i rent a space right now um so the new premises is mine um it is a shared premise with another girl however the premises is massive and it will be like fenced off as per se so my new piercing room is ten times the size of my current one so that’s huge and i think it’ll be one of the biggest piercing rooms basically ever because piecing rooms are normally quite small things so it’s a massive room um it’s at the very front of the premises so i’ve got nice frosted um windows the whole way because i get really nice natural light in there which i think is will be a nice change as opposed to like you know boxy um normal piercing rooms situations yeah i do have a second room as well which um will be technically the sterilization room but um i am completely disposable which i might elaborate a bit more on that later so i technically don’t need a sterilization room because i don’t deal with dirty tools um but that’s it will be the sterilization room there’ll be a waiting room of course which will be shared with um the other girl however there’ll be nothing in the waiting room that affiliates my business and her business it’ll just be a nice shared waiting room for all the clientele um five car spots which is crazy because the bella vista area is just mental so so hard to park there it’s good all weekend the weekends um but yeah basically just you know nice and big and um i think something else is i don’t know how long this covered situation was going to go on for but being able to have um a piercing space where you’re just not coming into contact with many people like and things as opposed to you know like busy shopping centers or just be nice to have not shared with i share with a few other people obviously my room is my room where i am and no one’s allowed in my room but there are a lot of other renters so it’ll be good to just be myself um and i think that allows me grounds to potentially hire someone in the future i have had a lot of people come to me for jobs especially over the last six months um i have not developed a ground for that as of yet and what i want to do i think the first thing i want to do is i need a receptionist for saturdays because um i do get booked out and that means i can’t answer the phone calls that come in or things like that so i think the first thing would be a saturday receptionist i’d be looking at when get back to normal yeah that’d definitely be handy i can imagine you can’t really answer the phone while you’re piercing because then you’re gonna if you’ve got a full day it was well then you can’t really get back to those phone calls correct yeah i do i was facing that is a problem oh we’re in april now so definitely probably since november i’ve been having saturdays have been an issue with communicating with people even if um if you know if i’m running 10 minutes late or clients running 10 minutes late i can’t then communicate with other clients and something that i do allow appropriate times to all my clients but if i have someone that happens to faint or not feel well after a piercing and they need extra time in the room that can then throw out my entire day it doesn’t happen often but it always happens when you’re really busy that could be me um yes so i know you have a very strong opinion when it comes to piercing and only use uh sterilized needles uh could you please elaborate why yeah so this one’s a big one i feel like every question’s a big one actually but um so i like to say i come from as you heard me say before i come from a background where i did used to use piercing guns so i do know how they work how they are cleaned um i’m not coming from a an elitist view of i’ve only ever used needles and it’s the best way because blah blah blah blah i can actually talk both sides um had i known what i know now i would have never touched a piece and gun before but i didn’t know all of that that’s what i’m saying it’s all about growth and all the further training i did so um firstly the cleanliness aspect so obviously every needle is single use for every client and they come stereo so no germs are being transmitted between clients because the equipment is brand new on the terms of that i often will use little like um forceps on the ear i might use scissors just to do some cut not cutting work on the skin um the needles i use a catheter needle so they’ve got plastic in them and sometimes i need to cut some bits of plastic it really depends on the types of earrings we choose for your child um and then that determines whether i have sterile scissors or not but everything i use is single use for every client so those forceps comes sterile and this increases scissors comes sterile and they’re single use um now the marking pen is a massive thing so the marking pens as well come sterile in single use now so every client that’s their pen and i dispose of it after the service when you’re getting pierced elsewhere and by elsewhere i like could refer to basically everyone that doesn’t follow these practices aren’t registered or haven’t got this prior knowledge they use the same pen on everyone so the same pens being used on four or five hundred people the pens last that long now we dot the ear right and then yeah with alcohol wipes but our piping doesn’t kill all germs we’re dotting the person’s ear we could be dotting their nose their tongue their nipple you don’t know what that bacteria is all sitting on the ear and then the operator pierces directly on that dot injecting that ink into the bloodstream so you’ve got a new piercing an open wound and you’ve just put a range of bacteria into that bottle yeah so gross i know and it’s just such a simple thing that people will overlook because like i said i overlooked it for years that’s how a beauty therapist told here’s a pen we don’t know how old it is how many people it’s been used on but that’s what you mark up people’s skins with um i even have nurses that have come to me and they’re like this is amazing you have your single-use pens that’s that’s how protocol should be surgeons are meant to do it but even some don’t and i just find that shocking because you know we’re cutting where we have marking pens so one big thing i’ll always say if you’re doing anything that involves a pen whether it’s a tattoo or piercing a surgery it should be a brand new pen and it should be sterile um so opened brand brand new up for you and it makes perfect sense when you think about it so i know i’ve got a bit off the topic of needles and guns um get back to that in a second but i just wanted to really touch base that the everything is sterile and that pens are a massive thing to watch out for now in terms of going to the gun so the gun can’t be sterilized now alcohol wiping is not sterilizing our clipping only kills a certain amount of germs and a certain type of gems so sterilizing is um an autoclave or a statum um whereby things go into the machinery and they might have a pre-process as well they might be ultrasonic first or whatever the protocol is but it grows into the machine for an x period of time it heats up to 135 degrees it has to be held there um by the machine for a certain amount of time for it to be sterile and then it comes out and there’s checks that we can do to make sure the load works and things like that so a gun can’t go into a machine because they melt they’re not designed to go into a machine so they can never be sterilized so that’s the problem so alcoholic doesn’t cut it the gun itself has little mechanics in it so um i know there’s different types but the most common one it has a circular bit here as per say that the earring goes into and it also has a drop bit that the backing goes into so your earring is being opened up and then it’s going into an unclean device into areas that actually can’t be cleaned so the alkalite doesn’t go into those little fiddly bits anyway so not only we’re using a dirty pan we’re now putting clean earrings into mechanics of a thing that can never ever be cleaned when you pierce just because you don’t see blood doesn’t mean that we’re not ejecting clear fluids from the body into things so that’s the problem with the gun it will spray things into all these mechanics that we can’t ever see just because we don’t see blood doesn’t mean other things aren’t there so that’s another big negative the other thing is that earrings are not they’re not um verified materials they’re very cheap they come out of china yes they can be labeled as surgical steel that doesn’t mean it’s good for you everything can be labeled as surgical stew i don’t actually pierce with steel either with pieces of titanium and gold etc but um those earrings are firstly not good for the body yes some people may have no reaction they might heal up fine but it is not implant grade and it is not verified by the like as being implant grade so you wouldn’t be if a doctor was performing a surgery and putting like a bolt into say a shoulder they would not be using that stuff that those earrings are made out of but they will be using titanium and verified titanium um one more thing with those earrings the force of the gun the blunt force trauma the earring gets locked onto the ear like this so the earring has no room to breathe so the ear can firstly overswell the earring meaning the earring gets actually trapped inside the ear and you require surgery to cut it out and remove it the other problem is is that because the ear can’t breathe it creates this sticky sort of backup film especially around the back of the butterfly clip that all this like bacteria and gunky stuff grows and that also impacts healing and leads um to more chance of infection they’re also very uncomfortable for younger kids as well sleeping on a chunky butterfly clip digging into the sides of their face while they sleep at night not very good whereas everything i use is either got a flat back or a round sort of bell back so it offers types that are comfortable for them and also my earrings will always have movement so you will never have that issue with over swelling nor will you have the sticky build up forming yes you can still get a little bit of build up but not the build up that’s not removable like the butterfly clickbacks do and then the last one will make um point as per the difference as well is needle work is accurate so where you see your dot i put that needle straight on the dot and when i’m ready to poke it through and poke it out the gun free shoots so you kind of push it forward a bit but you don’t know that you’re actually getting on that dot it’s got a broad circle where it can hit um if you come and you have really thick earlobes then your piercing is probably going to be accurate but then you run the risk of the over swelling issue as i said but if you have normal standard thin finish earlobes the gun is very inaccurate and that’s why you’ll see piercings at different um you know not even and the other thing is the gun also angles the earrings towards the head it doesn’t go as straight as what the needle is so a lot of people have very funny pointing out things or different angles because the person operating the guns just picked it up and banged it um and how those people get their certificates on how to use those guns um trainer comes out now i was actually a verified trainer when i used to use a gun um cardboardy i give the card body to someone give them a gun and they just shoot this card body they then have a certificate to start piercing your ears so i i was a verified person that could issue someone a certificate based on them shooting a cardboard ear um so that means they’ve got no first aid training they’ve got no sterilization chain they’ve got no blood-borne pathogens training yeah so that’s that’s um why i have a big thing against some places in particular they literally just have half an hour training on a cardboardy they have no other training so big thing is um i had an incident many years ago where someone with training such as that had their client faint and they had no idea what to do and just walked out and left the person flat on the floor fainted on concrete floor where other people had to come over and rush um i was not in the place at that time like i was informed of the incident later but that’s the risk you run you have people that have no idea what to do with a client in the event of that and they obviously freak out because they got no things um if you if you were one of my clients that i fainted on me you will see that i i’m very calm in the situation i know exactly what to do obviously i have a proper bed as well so the fact that people can lie down as opposed to know where to have them that’s a positive as well yeah yeah i mean yeah i mean i know as also you mentioned to me previously with um a lot of mums in particular want the two gun approach like at the same time um and i know that yeah what you were saying before about that angling thing that’s a big factor with necklaces different sides correct sorry and like once again i come from experience which i used to do it um there was a there’s a bad side and a good side basically um i always used to have to take the bad side because i was the more experienced operator but one side will always be straighter and whoever on their dodgy side with the client facing angle one earring will always be far more angled and the other thing is because they’re not accurate as well doing it at the same time the gun shocks the children’s ears like if you’ve ever watched it you’ll notice they always have a pencil you can’t physically click at the same milliseconds so whoever happens to get it first the other side will always be very off um whereas needlework the kids do not jolt their heads there’s no movement at all like it’s completely different experience it doesn’t cause a knee-jerk reaction because it’s not that blunt force trauma that’s going and like you know a spring going off yeah that loud clicking noise i remember that because i had i had gun when i had my two ears done did i yeah yeah so yeah did you have a particular negative experience that turned you off or did you come across a story about piercing guns like how did you get informed or change your mind so look nothing overly negative um look guns get stuck on the ear about 15 of the time um and there’s numerous reasons why they do basically just because then they like i said i don’t think they should be used but 15 of the time is an accurate thing you’ll hear many of stories of people dealing um of that happening to them now i said i was doing it for years i got pretty good at disguising it being able to pull the earring off maybe even re-piercing it without people knowing that that’s what happened but i’d like i said i didn’t know any better at the time and that’s a common occurrence that happens every day where piers and guns are being used so the gun gets stuck um so that’s that’s a big thing but what turned me off is just knowing in the end how dirty the whole procedure was and the fact that i could be spreading blood-borne passages diseases and you would never know why someone ends up with hiv later on in life and it could be from a dirty piercing procedure so it’s more that the knowledge of the hygiene became apparent and the reason why that became apparent is because i wanted to yeah expand the business and piercing is what i wanted to do so when i i can’t if anything i just regret not looking into it way sooner yeah and so what kind of feedback do you get from people when you say you only use needles not guns is it usually positive or a bit of a mix yeah usually positive i try and provide as much information i can when i say it and the most common common thing is i completely understand that now that you’ve explained all of that it’s a no-brainer yeah that’s what i said i was like oh really okay yeah yeah that’s fine do it um we do talk about emla cream sometimes now i’m abso now legally i cannot apply numbing cream because that’s a role of a doctor or a nurse but you cannot buy numbing cream and apply it yourself um it does have to be applied an hour and a half price coming in for it to be effective but if the parents are concerned at all that’s sort of a great buffer and i’ve plenty of kids that do use it and they tell me i couldn’t even feel it with the emla cream so that’s always a thing that you can do um to help combat fear over it but it’s actually the needle work is less painful than the gun work anyway so i think that’s a selling point as well so it actually has less after pain as well because your earrings have the space on them they’re not got that constant like painful throb that the gun can have for quite a number of days i remember that yeah and so what’s involved in your piercing process yes okay so firstly and this is just sort of general for old piercings um bring client into the room which has obviously been cleaned um and then wash hands and then we go through the consent form um go through in that process going through where we’re and then we’ll go through jewelry options so that that can actually take some time just doing consent and jewelry options as it is and then so once all that’s selected um i start working on the trolley so basically there’s a sterile field i buy these little prep packs and they like open up and spread out and then everything that’s on there is sterile and there’s tissues and cotton swabs and multiple other things in these little prep packs um then cleaning the ears so i there’s there’s look there’s quite a few different ways and each piece will do things differently but i alcohol prep all my infusions there’s a couple that we don’t um because it can change the shape of where we’re about to pierce but most things alcohol prepped and then the marking will come next and then basically we’re making sure that i’m happy with the marking parents happy with the marking kids are happy with the markings and then change things if we need to uh then um i use iodine as my next prep so like i said before alcohol i think only kills about 70 percent of bacteria so that using the iodine prep next just means you really got all bases covered um then next because i’ve now done everything on the client the next part is piercing so hands are washed again at this point and then after that i’m only touching sterile equipment sterile earrings i double check everything prior to piercing because there’s a lot of little there can be a lot of little mechanics the earrings and occasionally something might not clip properly or turn properly or there might be a faulty ball or something i find it’s about one in every 50 things is faulty but you need to pick up that one in 50 so that you are not using it when we’ve already created a hole um i double checked the needles in this process make sure that the catheter bit and the needles are working as it should it’s never picked up on a faulty one of them but um it’s always good to check everything then we’re ready for piercings so and obviously it’s very important to talk to our clients and this time i do like to let them know exactly what i’m doing but now this this is more the distracting time and so then piercings done jewelry goes in next is i do some cleaning up remove any iodine the blood whatever else we need to clean up um and then i wash my hands client comes up checks the piercing and then we go through the aftercare procedure which is backed up by just um a sheet that i’ll uh text out or however we communicate in the first place it’ll go by however what our method of communication was brilliant and i have to say i was very impressed uh the consent form when you said it said it to us like you knew it off by a heart yeah i was like i could read it now yeah she knows this who says it’s enough in the day um and so yeah you mentioned before the australasian association of professional piercers um people explain what the association is all about and what’s involved it’s hard to join all that kind of thing yeah yeah so it’s a it’s a failure so the australasian component of it so we’re a subsidiary of the app association on professional pieces now the app is really an american body um yes there are members of it all over the world but it is it’s an american-based thing so the having the subsidiary makes us um be able to apply relevant things for our own country and also establish better support networks and things like that so there’s also a uk subsidiary i’m not sure if there’s any others or if it’s just us two but um basically it’s a group that’s designed to give all our clients a safe place to come for a piercing and know that we’re all maintaining certain standards but also to get information out there to the community about the safety and health and risk aspects in regards to body piercing so that’s what it’s designed for the community so for the community to be able to find a safe piece up but to also get knowledge about safe piercing and we’re here to provide that knowledge and to it’s great in terms of if i’m recommending someone for something i don’t do i can say hop on to the safe piercing website and you’ll be able to find a registered pizza or i can just recommend them to somewhere and i said you can back that up that they’re a qualified piece of based on this um so the reason why we’re like with the subsidiary thing it only came out mid last year um we had a members so we had a meeting in sydney which like i said we’re all over the country but sydney was where the first meeting was um held and we voted on there how we wanted to proceed in terms of membership requirements and things like that so what was decided on was a three-year plan um so basically to be a member the first year you had to abide by a whole list of regulations and guidelines um one for example that i’m gonna tell you how it changes over the next three years is our machinery so i’m a sterilizer um by law sterilizers need to be certified and checked for a do a bacterial check once a year that’s law so that was that’s part of a requirement in the first year membership however next year they want the machines to be um tested for the bacteria monthly now that’s not uh like i said that’s not a australian law but we believe it’s a good idea because we know that our machine is working effectively all year round so that’s a difference between stage one and stage two um but there are multiple other differences there’s differences in terms of how the room is set up in terms of um qualifications so obviously basic year one you know you have to have first aid you have to have sterilization you have to have blood-borne pathogens so we have to have a range of things so what it does that brings the whole quality of the piercing industry up um we have to be using certain body jewelry um like uh one thing that’s not a requirement that will be next year for example is the use of sterile gloves so gloves technically aren’t sterile but you can buy sterile gloves which they’re quite a price difference so next year it’s a regulation that everyone must be using sterile glass or we’ve got time to sort of implement all these changes um now in terms of a new member uh if someone was to join the association next year they have to join on their stage two level so it’s not this one two three that’s going to exist it’s one two three for now to try and get as many pieces on board and then work together going up those stages but next year everyone has to be stage two they do not want people operating at different standards so everyone has to be a blanket standard so it’s more uh it’s not easier to get into now but you can um work towards it better now it’s going to be harder for someone to come in next year and implement so many different changes so it’s really good and that’s why we voted on this structure to try and be inclusive and try and get as many people on board as we can while it’s easier and then you can write out a list and be like okay so for next year i only got to do these four more things kind of thing um which i’m hoping what i still needed to incorporate was all going to sort of be done in the new premises because um one thing i need to do for example is to have a completely so one rule is you have to have a basin to wash your hands uh that’s that’s a complete rule like very important but next year the basins will have to be hands-free so my soap is hands-free but my tap my forcep is not um that’s not a requirement this year but it’s a crime in next year so look if i wasn’t moving premises i’d already have done it but like i said i’ll be in my new premises hopefully soon and the that basin will be ready to go that way from the get-go um yeah i think i answered that all right yeah yeah so it’s it’s not hard to join you just have to be animate all the requirements if you were to join next you just be prepared there’d be a lot of things yeah correct and there’s um like there’s heads of the association as well so they will help you get up to where you need to and give you information and um like i said they’re very accepting they want as many people being proper practitioners as they can so they are i found them incredibly helpful if you have to say hey i don’t know where i can get my sterile glove scrubs i’ll give you that information or where am i getting sterile marking pens from so they’re very they’re going to be very good with all of that stuff so they don’t want they don’t want you to not be able to get in it is harder for chains to come into the group though because obviously um chains their franchises and there’s obviously what it you know budget implementing in those so you might have a piece that says i really want to be part of this group but at the end of the day if the chain doesn’t want to spend that extra money on sterile prep packs and sterile marking pens and things like that they’re not going to be allowed to join because they can’t get their bosses to pay the extra money but yeah i think it’s worth it for having the membership and being able to provide that safe service and people ultimately as the group expands we’re going to hear more about it um and the other thing is being a subsidiary of the app they have dedicated funds to help their subsidiaries so this is all a bit on pause now with kobe but they had actually planned for a trainer to come out later this year who is going to offer a few days worth of classes for us all to improve our tech techniques and things like that so there is going to be that stuff happening so instead of us having to fly over to the states for training they’re going to bring the trainers here for us as part of their outreach program so there’s yeah ongoing training i think it’s a great benefit as well so at the mo like at the moment are they is did you have like a facebook group or how do you usually interact with everyone yeah yeah so we have a we have a facebook group and the heads of the group um will email out important notices as well to make sure we all get it if someone’s not you know very active on facebook so the most recent interaction was sending us all out closed signs um saying due to covered the aupp premises and the clothes blah blah blah which i actually found um super crazy the sign made the news the other night um they were posting um different businesses with the closure signs and they posted three and that our auvp sign was one of the ones they posted so then found it wasn’t my shop it was on one of the city stores but still uh when the guy made the signs i don’t think he was intending his time to be on the national news pretty cool pretty cool um and so yeah you mentioned briefly before the safe piercing website so what’s that about um i guess anyone can access that who’s looking yeah definitely so basically safepiercing.org if you google safe piercing australia will come up and that’s that website sim um a subsidiary off the american one as well but basically i have lots of information on there for you and that’s going to expand over time as well there’s a really great fact sheet on there that talks about the piece piercing guns and basically goes through everything i just said if you wanted to look that up in your own time then there’s also a piece of map so that’s where you can find your nearest um registered piercer as well so yep and there’s also information if someone’s wanting to sort of get into the piercing industry where to start on that there’s but yeah there’s a range of and i think there’s some jewelry information after care information but that’s all planned to grow in the future yeah brilliant yeah i think i mean for me personally i was unaware of all this stuff in terms of safe piercing so really opened my eyes and i think there’s probably so many other people out there have no idea yeah so that’s really good hopefully yeah this podcast will spread the word a little bit and and i’d like to ask all my guests uh how do you manage your health and wellness yep um so everybody laughs when i say that yeah we’ll start by saying that so i do have an autoimmune disease um i’ve grazed disease um and i don’t manage it as best as i should yes i take my medication i attend my appointments but diet and some exercise would go a long ways i i know it needs work um so i guess that’s what i’m doing now with some free time actually i haven’t got into exercise yet but the diet i am working on but uh all of that stuff um actually no i did do something to manage that so grades does you know work in uh it’s a and a lot of autoimmune says stress plays a big factor in it upon my diagnosis um about a year ago i did cut back my days and have since further cut back my day so i do i try and not go in there as much but compact my days a bit more which added to me being more busy when i’m there but having the days at home and with ivy um i believe brought more balance to my life so um that was that was a good good and welcome change that i needed to do and people have actually been pretty accepting with my close days yes i do lose some work but not as much as i thought i was gonna lose and my health is better because of that yes i think i just said before because of your location i guess appointment working by appointment is fine like people aren’t going to be walking past it going no that’s random it’s closed like people if i do get a walk-in it’s generally when i’m there the only problem is it’ll generally be on saturday and i don’t have time to do it unfortunately so but yeah people have been pretty good with appointments only yes because i had to make that change with um with ivy to be an appointment only based business as opposed to how i used to work just being available nine till five most days so that was a big um big change but it’s um it’s been really well accepted and clients have actually been amazing in terms of that yeah awesome and so how can people connect with you um so i do have my facebook page the heels piercing studio most people do contact me through the send a message link on there um my contact number’s on there to be called um happy to always take phone calls and the instagram i’ve been working on it was sort of my last media platform to properly get onto but um since i’ve been sort of working on that i’ve been seeing quite a few more inquiries come through instagram awesome i’ll put all those notes uh in the show notes so people can connect with you later on um including also about the safe piercing and um dissociation as well um but thank you so much for um spending all your nap time because it’s usually on me so thank you for joining us i really appreciate it thank you so much liam and thanks to you dear listener for tuning in uh you can find show notes for the episode at marketingandme.com if you enjoyed listening please subscribe and leave me a rating review on itunes stitchers wifi wherever you tune in you’re also welcome to join the marketing and me podcast facebook group where you can ask questions and discuss recent episodes with other listeners if you’re interested in connecting with me feel free to reach out to me via linkedin to search for leanne shelton and if you want to learn more about content marketing strategies or outsource it to me head to my website righttimemarketing.com and until next time i wish you good health and good wealth “, der Artikel ist auf Deutsch und hat mindestens 700 Wörter; die erste Überschrift muss besonders spannend sein; Stelle am Ende eine Liste zusammen mit Dingen, die dich zum Schreiben dieses Artikels inspiriert haben.